Atlee Brings Blockbuster Energy to Ching Desi Chinese with Rs 150 Crore Mega Ad. 

Filmmaker Atlee, the man behind blockbuster hits like Jawan,Theri,etc. is now set to take the world of advertising by storm. The director has reportedly helmed a grand Rs 150 crore ad film for Ching’s Desi Chinese, bringing together an exciting trio Ranveer Singh, Sreeleela and Bobby Deol in one frame.

Touted as one of the most expensive and ambitious ad campaigns ever made in India, the upcoming project promises to deliver a cinematic experience like never before. Backed by lavish sets, massive production design, and top notch VFX, commercial is said to be shot across multiple locations with Atlee’s trademark high-energy storytelling style.

According to sources, the campaign has been mounted on a budget of around Rs 150 crore, making it one of the grandest ad films ever created. The film aims to merge Atlee’s larger-than life cinematic vision with Ching’s fun and quirky brand identity, a mix that is sure to create fireworks on screen.

This marks Atlee’s first commercial outing after the huge success of Jawan, one of the highest-grossing Indian films of all time. His collaboration with Ranveer Singh is particularly exciting, as the actor has previously brought Ching’s ads to life with his trademark madness and charm.

Adding to the star power, Bobby Deol, fresh from his successful web series The Bastards of Bollywood, and Sreeleela, one of South India’s rising stars, join the cast to make the campaign even more thrilling.

The upcoming Ching’s Desi Chinese campaign is expected to redefine Indian advertising, blending the scale of cinema with the creativity of brand storytelling.